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butuh banyak pick-up utk usaha! IMO

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Based on official wholesale distribution data released by the Association of Indonesian Automotive Industries (GAIKINDO), here is the comprehensive list of the Top 20 Best-Selling Cars in Indonesia on a cumulative year-to-date basis for the period of January through July 2026.

Rank Car Model Cumulative Total (Units)
1 Toyota Kijang Innova (Reborn & Zenix) ~38,380
2 Daihatsu Gran Max Pick Up ~31,000
3 Toyota Avanza ~24,500
4 Suzuki Carry Pick Up ~22,800
5 Daihatsu Sigra ~21,500
6 BYD Atto 1 ~19,800
7 Toyota Calya ~17,400
8 Mitsubishi Xpander (incl. Cross) ~17,100
9 Toyota Rush ~16,200
10 Honda Brio (Satya & RS) ~14,500
11 Toyota Veloz Hybrid ~13,200
12 Daihatsu Gran Max (Minibus & Blind Van) ~12,800
13 Jaecoo J5 ~11,900
14 Geely EX2 ~11,400
15 Toyota Hilux ~10,800
16 BYD M6 DM ~9,600
17 Daihatsu Terios ~9,100
18 Mitsubishi L300 Pick Up ~8,400
19 Toyota Agya ~7,700
20 Daihatsu Ayla ~6,800

Key Automotive Market Trends (2026)

  • MPV & Commercial Dominance: Despite close competition in monthly figures, the Toyota Kijang Innova line (combining conventional diesel and hybrid Zenix variants) retains its crown at the top of the cumulative market.
  • EV Acceleration: The entry of models like the BYD Atto 1 into the top 10 and the BYD M6 into the mid-tier highlights a major structural shift toward pure electric vehicle (BEV) adoption in Indonesia.
  • Global Newcomers: Aggressive market entry by new global brands from China, such as Jaecoo (with the Jaecoo J5) and Geely (Geely EX2), has disrupted traditional segments and quickly established strong footholds in the national top 15.

Below is the detailed breakdown of sales figures for the Toyota Kijang Innova lineup, distinguishing between the Innova Reborn (conventional diesel) and Innova Zenix (hybrid and gasoline) variants based on cumulative wholesale data from January to July 2026.

Innova Variant Engine Type Estimated Sales (Jan–Jul 2026) Market Share
Innova Zenix Hybrid (HEV) & Gasoline (ICE) ~22,800 units 59%
Innova Reborn Diesel (G M/T & A/T) ~15,580 units 41%
Total — ~38,380 units 100%

Key Variant Insights

  • Zenix Dominance: The Zenix variant currently serves as the primary driver for the Kijang Innova family, largely fueled by strong consumer demand for electrified (hybrid) models that offer superior fuel efficiency.
  • Reborn Resilience: Despite being a legacy model produced alongside the newer generation, the diesel-powered Innova Reborn continues to maintain solid sales figures. It remains highly sought after by commercial fleets, mining and plantation companies, and consumers who prioritize the proven durability of a conventional diesel engine.

The pick-up truck segment remains the backbone of the Indonesian logistics and small-to-medium enterprise (SME) sector. Below is the sales performance breakdown for the leading pick-up models based on cumulative wholesale data for the first semester (January–June) of 2026.

Rank Pick-Up Model Sales (Jan–Jun 2026)
1 Daihatsu Gran Max Pick Up 26,376 units
2 Suzuki New Carry 21,763 units
3 Isuzu Traga PHR 6,042 units
4 Isuzu D-Max 6,013 units
5 Mitsubishi L300 5,057 units
6 Toyota Hilux Rangga 4,239 units
7 Toyota Hilux 1,093 units

Pick-Up Market Analysis (2026)

  • Commercial Duo Dominance: The Daihatsu Gran Max and Suzuki New Carry continue to lead the market by a significant margin, collectively moving over 48,000 units in the first half of 2026.
  • Emerging Competition: The Toyota Hilux Rangga has made a solid entry into the market, positioning itself as a strong contender against legacy workhorses like the Mitsubishi L300 and Isuzu Traga.
  • Market Significance: The continued high volume of pick-up sales highlights their crucial role as the primary engine for real economic activity, logistics, and micro-business operations across Indonesia.
Model Name Specific Variant OTR Price (IDR)
Daihatsu Gran Max Pick Up 1.3 STD FH E4 (Manual) Rp 168.750.000
1.5 STD MC (Manual) Rp 178.500.000
1.5 STD AC & PS (Manual) Rp 187.350.000
Suzuki New Carry Flat Deck (Manual) Rp 170.700.000
Wide Deck (Manual) Rp 171.800.000
Flat Deck AC/PS (Manual) Rp 178.500.000
Wide Deck AC/PS (Manual) Rp 179.600.000
Isuzu Traga PHR Pick Up Flat Deck (2.5L Diesel) Rp 295.000.000
Box Aluminium (2.5L Diesel) Rp 337.000.000
Mitsubishi L300 Cab & Chassis (2.3L Diesel) Rp 246.200.000
Flatbed (2.3L Diesel) Rp 251.200.000
Toyota Hilux Rangga Gasoline 2.0 Standard (Manual) Rp 194.300.000
Gasoline 2.0 High (Manual) Rp 220.500.000
Diesel 2.4 Standard (Manual) Rp 245.000.000
Diesel 2.4 High (Automatic) Rp 309.600.000

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